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Tips on Designing Effective Graphics for Trade Show Displays

As attendees are walking down the aisles looking the various trade show displays, the graphics will be one of the first things they will notice. Just by looking at it, the following questions should be answered:
  • What does your company do?
  • What products or services are offered?
  • Will I benefit from their products or services?

Keeping booth graphics clean will definitely make it easier to answer those questions. To do this, it will help to save all the detailed information for brochures and keep the text on the booth graphics short and sweet. Give just enough details to let your audience know who you are and what you do, but not so much information that you overwhelm attendees. Along with keeping the information short, there should only be one or two large photos that can easily be seen from the aisles. If too many are used, your exhibit booth may appear too cluttered and less desirable for people to want to stop by.

The colors used are also an important graphic attribute because it can set the tone for your entire show booth. Bright colors like red, yellow, and orange will add energy to the convention booth but should be used cautiously because if too many bright colors are used, some audience members may not want to stop by because the colors end up becoming the focus of the display booth instead of the information and images you have printed. Colors such as lavender, green, and blue will create a more calming feel. Your exhibit s color scheme has a lot to do with the type of industry you are in and what will attract your target demographic.

Whether you are using banner stands, pop up displays, or truss systems, well-designed trade show graphics will attract the right people to your booth, which will result in more leads and sales. If you would like any other booth design tips, please contact Smash Hit Displays at (877) 215-5355.

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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.